Biography
His research appears in ABS list ranked journals (Association of Business Schools), including the Journal of the Academy of Marketing Science (ABS4*), Journal of Service Research (ABS4), Business Ethics Quarterly (ABS4), Annals of Tourism Research (ABS4), Journal of Business Research (ABS3), European Journal of Marketing (ABS3), Psychology & Marketing, and international academic conferences such as the Academy of Marketing Science (AMS) and the European Marketing Academy (EMAC). His research projects include collaboration with top scholars from Pennsylvania State University (USA), CUNY Baruch College (USA), University of Mississippi (USA), IE Business School and ESCP Business School (Spain), NEOMA Business School (France), and University of Portsmouth (UK).
He has worked in research projects funded by European Funds and FCT (Foundation of Science and Technology) in partnership with Direção-Geral do Consumidor (DGC) and DECO Portugal (Over-indebtedness and Artificial Intelligence). Developed projects and executive programs for Disney Portugal, Ferrero, Grupo Vila Galé and El Corte Inglés. As a consultant, he has worked in research projects at Box1824 and CFT consultancy for companies such as RedBull, TIM Mobile, Kraft Foods, Grendene, SESI/FIERGS, Ipiranga (Ultra Group), and Calçados Bibi (Footwear).