The Postgraduate Program in Marketing Research and CRM fills a gap in the high-level training of managers, technical staff, and other marketing professionals, highlighting technical staff and market researchers, as well as professionals involved in customer relationship management.
Its main goal is to provide excellent and balanced training, with a conceptual component and marketing methodology with quantitative aptitude, as well as practical training that draws on case studies and project development.
This Postgraduate program gives access to the Master's Degree Program in Data-Driven Marketing, with a specialization in Marketing Research and CRM.
The applications for this program are open until July 24th, 2025. To apply, click here.